Showing posts with label retail. Show all posts
Showing posts with label retail. Show all posts

Thursday, April 16, 2015

N is for Neu's Building Center

This guy was comfortable in his own skin. He had nothing planned in advance, at least that's what it looked like to me. We walked the store, he pointed out the objects most interesting to him and then we sat down for some audio. He rattled stuff off, got most of it right the first time and then we were done. No nerves. He know his store inside and out and what he wanted to feature and hoped to entice. A subject matter expert and well aware of the words he used and their impact. Nicely done overall I think. Once again simple and quickly understood by those viewing.

Thursday, April 2, 2015

B is for Buck Rub Archery

Between yesterday being "A" for archery and today being "B" for Buck Rub I though posting this client video was fitting. For me, this is near ideal, a specialty product and a subject matter expert who is comfortable speaking in normal language that also happens to be the owner. This business video is nothing fancy. It is essentially the owner telling his story and just a bit more. The viewer can see the shop, hear a credible voice, and feel good about this business.